In order to do so, you need to understand who your customer type is. Discover and learn which other sites they engage with online. Entice them to click on your link and you get inbound traffic! Is it that simple? No – that’s not enough. Merely attracting traffic is not enough. Attracting and not engaging them can result in high bounce rates! Links are akin to billboard signs for movies. Much as in publicizing movies – you need to not only put up billboards, you need to engage your target audience by leading them to movie trailers, reviews, snippets that further engage them to book a ticket, or perhaps buy a DVD!
Our Link Building strategies for PR, Backlinks and qualified traffic:
- Existing backlinks assessment
- Source distribution and impact analysis
- Short listing keywords for anchor text placement and link effectiveness
- Home page and deep link need assessment
- Identify niche directories for submissions
- Identify niche blogs and forums for posting
- Social book marking
- Article directory submissions
- Press releases
- Build engagement environments such as blogs, microsites to drive traffic