Competitive Intelligence for Retailers

Providing Competitive Intelligence and Enriched Online Product Content for the Retail and Media Industries Since 2000.

New Reason for Traditional Retailers to Use Online Price Monitoring

While there are many reasons for traditional store-based retailers to use competitor price monitors to boost sales and increase profits (see “Online Competitor Price Monitoring for Store-Based Retailers” a new study by RSR Research (Retail …
Markdown Planning and Forecasting

The recently released Retail Pricing in a Post-Channel World: Benchmark Report 2012 from RSR stated that, in reaction to consumer’s price sensitivity and ability to easily compare prices, “retailer’s highest investment priorities for 2012-13 include …
Why Online Shopping is Preferred

In a recent Alix Partner study, it was revealed that the majority of consumers who shop online do so because of the “ease and comfort” of the experience. While this study implies this to mean …